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ODP Suite

On Demand Promotions - Maximum Efficiency, Minimum Efforts and Resources

Universal Ad’s On Demand Promotions (ODP) Suite was built around the patented Ad Builders technology - highly innovative automated page building and editing engines that provide a wide range of unique features.

 

The ODP Suite works exclusively with Adobe InDesign and includes the following applications:

  • Promotion Studio – automatically generate and then instantly repurpose ads across all media channels (inserts, catalogs, in-store signage, Web ads, and more), while leaving full creative freedom in the hands of the designers through the use of unlimited dynamic graphical models.
  • Promotion Planner – streamline the collaborative planning, creation, and approval processes and integrate data from external sources in order to plan highly targeted and fully leveraged promotions based on fully controlled business processes at all organizational levels.
  • Retail DAM significantly reduce the resources and expenses involved in maintaining product data and graphics by using centralized data bank for all promotion-related image, product and metadata information that was designed from the ground up for use for retail purposes .

On Demand Promotions - Highly Sophisticated and Completely Web-based

The ODP software was designed from the ground up to answer the needs of retailers and their service providers (ad agencies, wholesalers and printers) so that everyone involved in promotions can be up and running in a matter of days:

  • Perfectly matches standard retail processes and specific retail biases
  • Minimal implementation, integration and changes to existing systems
  • Completely web-based allowing 24x7 access independent of location
  • Direct synchronization so that ERP & CRM data can be easily leveraged
  • Completely independent of the print shop and platform used by the retailer

On Demand Promotions - Additional Information

For more information read our Four Steps on the Road to Successful Retail Promotions white paper, review the Benefits of using Retail Promotions Software or Contact Us via phone or email.