Retail DAM
Digital Asset Management System Built for Retailers and Their Service Providers
Universal Ad`s Retail DAM (Digital Asset Management) application was built to answer the specific needs of the retail market across
all media channels, and significantly reduces the resources and expenses involved in maintaining product data and graphics.
The Retail DAM (Digital Asset Management) application is a centralized repository that stores and manages all images, product data (including alternative product numbers), product families, copy, metadata (including all attributes) and version control.
By enabling easy 24x7 web-based access, this single source for content allows users to easily find and retrieve all ad elements, saving the time and resources usually required for managing the information, eliminating possible production errors, reducing time-to-market, and guaranteeing data consistency between channels.
Retail DAM (Digital Asset Management) Features
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Automatic conversion of images between different formats, sizes, resolutions, and other attributes so that one piece of information can be used several times
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Support for multiple hierarchies depending on the user`s specific requirements, such as marketing, merchandising and operational hierarchies
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Full collaboration through check-in and check-out mechanisms
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Advanced search, version control and management options since the repository is based
on a database, rather than a file system
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Highly configurable allowing users to define applications, formats, users, menus, fields, etc.
Digital Asset Management - Additional Information