Releases
Below you will find Universal Ad`s most recent press releases - product releases,
new customers, funding announcments, speaking engagements and more.
Media and analysts - f
or more information, please call us at (630) 893-8004
or email us at marketing@universal-ad.com.
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Now more than ever, retailers are looking to improve both the effectiveness and efficiency of the entire promotions process. Used in conjunction with Universal Ad’s offering, the DemandTec End-to-End Promotion Management solution allows retailers to take advantage of best-in-class promotion planning and optimization functionality as well as best-in-class ad creation and production capabilities.
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Universal Ad announced the completion of $8.5 million in Round B financing. The funding will help support new customer deployments, further advance the company’s patented ad production automation technology and drive expanded sales and marketing activities.
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Universal Ad will be running a bi-monthly series of webinars starting
March 18th at 10am CST and March 20th at 3pm CST. The free one hour webinars will serve as an introduction to Dynamic Versioning for retailers, wholesalers, ad agencies, print shops and anyone else involved in retail marketing, advertising and merchandising.
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Schawk, the world`s largest and most experienced brand imaging solutions provider, and its Ambrosi subsidiary, are deploying technology from Universal Ad. The On Demand Promotions Suite will automate the creation and production of promotional advertising materials for Schawk`s clients, which include some of the top retailers in the US.
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Universal Ad announced several new client, company and product developments at the Retail Advertising Conference today. The company will be unveiling the latest addition to its cross-channel capabilities – direct repurposing of discrete ads and entire publications from print to online and mobile devices.
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The latest release of Universal Ad`s On Demand Promotions (ODP) Suite includes a Dynamic Versioning solution that fully automates the process of creating highly targeted versions of promotional materials across all media channels. The Dynamic Versioning solution reduces the cost, time and effort involved in producing multi-version cross-channel retail promotions by at least 75%.
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Quad/Graphics, the worlds largest privately held printer of magazines, catalogs and commercial products, is implementing technology from Universal Ad. “Quad/Graphics has long been a market leader in implementing breakthrough technologies that enhance our service packages. With the Universal Ad system we can provide our customers with a way to streamline their ad design processes and efficiently create many more targeted versions, while still reducing their production costs."
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Universal Ad has been chosen by the California Israel Chamber of Commerce to be part of a select group of 12 promising Israeli software companies showcased at the Software 2007 conference (May 8-9, 2007
at the Santa Clara Convention Center).
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Universal Ad has been selected by a committee of US and Israeli investors to present at the Springboard: Israel 2007 Venture Forum on April 19 at George Washington University in Washington, DC. The Forum showcases Israeli tech and life sciences companies to the Mid-Atlantic region’s venture, angel and corporate investors.
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Universal Ad has been selected as a finalist for the Microsoft EMEA Retail Application Developer Awards 2007 in the Multi-Channel Retailing and the People-Ready Business categories. Aviel Amit, Universal Ad`s founder and CTO, will attend the Feb. 27th awards ceremony in Düsseldorf. Since its inception, the RAD Awards programme has recognised and celebrated the independent software vendors and retailer IT departments who make the best use of Microsoft technology to provide business value to retail organisations in Europe, the Middle East and Africa (EMEA).
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Alpha 1 Marketing Selects Universal Ad to Automate the Production of Advertising and Promotions - a leading regional grocery marketing firm has purchased Universal Ad`s innovative technology to cut production time to minutes per page and drive efficiency in the development of advertising campaigns.
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Universal Ad Launchnes a New Era in the Management and Production of Retail Advertising - Retailers, wholesalers and ad agencies can reduce by more than 50% the time and costs currently required to create circulars, catalogs, Web ads and other advertising materials
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The "Four Critical Steps on the Road to Successful Retail Promotions" white paper was written by the company`s founder and CTO, Aviel Amit, and is available for free download on the Universal Ad web site. The paper reviews the critical steps retailers need to implement in order to achieve a cohesive and consistent promotional workflow, without sacrificing the creativity and flexibility necessary to build their unique brand. These new processes will improve their advertising strategy and execution, quickly leading to improved sales levels, a clear edge over the competition and, at the same time, reduced operational costs.
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Enterprise Software Solution Streamlines “Pre-Publication” Process for Retailers and Catalog Companies; Two Major Israel Retail Customers
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