News
Below you will find the latest news and announcements about Universal Ad and our Retail Advertising and Promotions solutions. Read what the media and analysts are saying about
the groundbreaking On Demand Promotions technology, review our press releases, learn about the events we will be attending, download our press kit and access a comprehensive
list of industry resources.
To download one of our white papers, please go to our Registration page. To register
for one of our upcoming webinars, please email us at marketing@universal-ad.com.
Media and analysts - for more information, please call us at (630) 893-8004
or email us at marketing@universal-ad.com.
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During the past six months Schawk Retail Marketing has automatically created hundreds of pages for Kmart Supercenter’s weekly circulars using the ODP system. Following a short learning curve on the system the graphic design team working on these circulars achieved three main benefits.
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Now more than ever, retailers are looking to improve both the effectiveness and efficiency of the entire promotions process. Used in conjunction with Universal Ad’s offering, the DemandTec End-to-End Promotion Management solution allows retailers to take advantage of best-in-class promotion planning and optimization functionality as well as best-in-class ad creation and production capabilities.
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Universal Ad announced the completion of $8.5 million in Round B financing. The funding will help support new customer deployments, further advance the company’s patented ad production automation technology and drive expanded sales and marketing activities.
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"As part of a drive to install Best of Breed technology throughout our retail marketing and production operations, we reviewed the wide range of products available today and identified Universal Ad`s On Demand Promotions Suite as the superior application for retail ad production and automatic page building," said Daniel Morrissey, President of Ambrosi.
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Schawk, the world`s largest and most experienced brand imaging solutions provider, and its Ambrosi subsidiary, are deploying technology from Universal Ad. The On Demand Promotions Suite will automate the creation and production of promotional advertising materials for Schawk`s clients, which include some of the top retailers in the US.
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Universal Ad announced several new client, company and product developments at the Retail Advertising Conference today. The company will be unveiling the latest addition to its cross-channel capabilities – direct repurposing of discrete ads and entire publications from print to online and mobile devices.
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The latest release of Universal Ad`s On Demand Promotions (ODP) Suite includes a Dynamic Versioning solution that fully automates the process of creating highly targeted versions of promotional materials across all media channels. The Dynamic Versioning solution reduces the cost, time and effort involved in producing multi-version cross-channel retail promotions by at least 75%.
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Quad/Graphics is automating and integrating the production process for ads, catalogs, and promotional materials through use of technology developed by Universal Ad.
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Quad/Graphics, the worlds largest privately held printer of magazines, catalogs and commercial products, is implementing technology from Universal Ad. “Quad/Graphics has long been a market leader in implementing breakthrough technologies that enhance our service packages. With the Universal Ad system we can provide our customers with a way to streamline their ad design processes and efficiently create many more targeted versions, while still reducing their production costs."
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To minimize the cost of managing and producing advertising and promotions materials, Universal Ad is persuading retailers to automate their processes.
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Universal Ad Launchnes a New Era in the Management and Production of Retail Advertising - Retailers, wholesalers and ad agencies can reduce by more than 50% the time and costs currently required to create circulars, catalogs, Web ads and other advertising materials
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